Today, alongside the city’s biggest shopping destinations, we have launched the Leeds Jurassic Trail. A free event, showcasing five life-size dinosaurs across Leeds until 1st September!
With Grantley hall officially opening on Saturday 6th July, we’re proud to share a campaign we’ve been working on closely with the Grantley Hall team for one of their new Bar and Restaurants EightyEight, which is set to open its doors on the 11th July.
As the summer is fast approaching, more beauty and retail brands are pushing a new angle for their campaigns – Self Love and Body Positivity- a trend which one of our Account Executives, Mia, looks into discussing the shift of focus.
BK is no stranger to a sporting event but why do countries bid so competitively to host these huge events? Our Account Executive, Ella, talks through the benefits of being host, financial gains being just one of the many positives.
There’s been plenty going on in the digital world with some really meaningful campaigns over the past month and some not so great campaigns. In a world of digital, are brands still struggling to understand how to implement it successfully?
Nostalgia is a sentimentality for the past, typically for a period or place with happy personal associations. Why does nostalgia work so well in design and advertising?
There’s been some great experiential campaigns this month from Aperol Spritz’s Big Birthday party with ball pools and orange waterfalls to AirBnB’s Spice Girls bus. Read all about them here.
We had a successful day at the Leeds International Festival hosting our Sport 2.0 Every Second Counts event. There was a brilliant line up of speakers ranging from Olympians to former Premier League referees to huge sporting event managers.
The retail team have been rounding up their favourite retail news from the past 4 weeks and brands are definitely going for the more feel good approach as we start to near summer. Read the best campaigns from the past month here.
There’s always stuff going on in the digital world, from hilarious brand tweets to constant digital updates, the digital team have been rounding up their favourite news stories and important updates from the past four weeks.