The value of an experience over a product purchase has increased a lot recently, particularly with the growth of Instagram where people want to share their experiences and inspire others.
The experiential team have put together their favourite campaigns from the past month. From international women’s day to Red Nose Day, there’s definitely been plenty of great campaigns to gather inspiration from.
The importance of Environmental Branding in marketing, hospitality and retail design sectors is not to be underestimated. Paying attention to every detail and crafting an authentic story has the potential to engage customers.
For International Women’s Day, we have put together our top 5 campaigns that we believe do the best job at empowering women everywhere. Read all about them here.